Less Sitting and Listening.
More Figuring Out What You're Actually Going to Do.
Sometimes a keynote is exactly what a room needs.
Sometimes people need more time, more conversation, and a chance to actually work through the thing.
My workshops and training sessions are designed around practical application. We take an idea, break it down, work through what it means for the people in the room, and leave with clearer next steps.
No workshop created primarily to fill three hours.
If we’re taking people’s time, we should do something useful with it.
I don't assume everyone in the room starts in the same place.
They usually don’t.
Some people have been doing the work for twenty years.
Someone else may have Googled the topic in the parking lot.
Good training has to work for both.
Sessions combine:
Practical instruction
Real-world examples
Guided discussion
Individual or team exercises
Tools and frameworks
Time to apply ideas
Clear next steps
The goal isn't simply understanding something better.
It’s being able to do something differently because you understand it.
Businesses rarely run out of things they could do.
The harder part is figuring out what deserves attention now.
This workshop helps participants step out of day-to-day activity long enough to look at what they’re trying to accomplish, what is actually moving them toward it, and what may simply be consuming time.
Topics can include:
- Identifying real priorities
- Separating urgent from important
- Evaluating opportunities
- Setting practical goals
- Turning strategy into action
- Building an execution rhythm
- Knowing what to stop doing
AVAILABLE FOR:
Business owners • Leadership teams • Entrepreneurship programs • Organizations
BUSINESS STRATEGY & PRIORITIES
When Everything Is Important, Nothing Really Is.
AI FOR REAL BUSINESSES
Start With the Work. Then Find the Technology.
You don’t need 100 AI tools.
You probably don’t need 20.
You need to understand where AI can genuinely make the work better.
This workshop helps participants move beyond experimenting with random prompts and start identifying practical ways AI can support their actual work.
Topics can include:
- Understanding what today’s AI can and can’t do
- Identifying useful AI opportunities
- Prompting effectively
- Research and information synthesis
- Content and communication
- Process improvement
- Workflow automation
- AI policies and responsible adoption
- Choosing tools intentionally
- Deciding what should remain human
Sessions can be adapted for beginners, business owners, leadership teams, or organizations developing broader AI adoption strategies.
If your system requires everyone to remember fourteen steps, check three spreadsheets, search their email, and ask someone where the file went, you don’t have a system.
You have a scavenger hunt.
This workshop looks at how work actually moves through an organization and where better processes, documentation, technology, and accountability can reduce unnecessary friction.
Topics can include:
- Mapping how work actually happens
- Identifying bottlenecks
- Clarifying ownership
- Documentation
- Project management
- Communication
- Technology selection
- Automation
- Building systems people will actually use
SYSTEMS THAT ACTUALLY HELP
A System Should Make Work Easier to Do Right.
ENTREPRENEURSHIP: FROM IDEA TO ACTION
You Don't Need to Build the Whole Thing to Find Out if It Works.
One of the easiest mistakes entrepreneurs make is building too much before learning enough.
This workshop helps participants move from idea to action without requiring a 47-page business plan before they’re allowed to test anything.
Topics can include:
- Identifying the problem you’re solving
- Understanding the customer
- Testing demand
- Developing an offer
- Pricing
- Simple market research
- Creating a minimum viable version
- Gathering useful feedback
- Deciding what comes next
Ideal for entrepreneurship programs, small-business organizations, universities, accelerators, and community programs.
Good marketing starts with understanding what you’re selling, who needs it, why they should care, and how they actually look for it.
This workshop moves beyond posting for the sake of posting and helps participants connect marketing activity to real business goals.
Topics can include:
- Positioning
- Customer understanding
- Offers
- Messaging
- Google visibility
- Content strategy
- Social media
- Customer journey
- Measuring what matters
- Choosing where NOT to spend time
This is education and strategy, not a replacement for the digital marketing services provided through Reset Marketing Group.
MARKETING THAT CONNECTS TO THE BUSINESS
Marketing Isn't a Separate Activity You Do When You Remember.
RURAL ENTREPRENEURSHIP & ECONOMIC DEVELOPMENT
Place Changes the Strategy.
The fundamentals of business don’t suddenly change when you cross a county line.
The environment does.
Rural entrepreneurs and communities often operate with different access to capital, talent, infrastructure, networks, customers, and resources.
At the same time, rural communities have assets that are routinely underestimated.
These sessions explore practical ways businesses, organizations, and communities can build stronger entrepreneurial ecosystems without simply copying strategies designed for larger cities.
Topics can include:
- Rural entrepreneurship
- Small-business ecosystems
- Community partnerships
- Entrepreneur support
- Local visibility
- Rural tourism
- Business attraction and retention
- Resource coordination
- Building stronger networks
- Turning existing community assets into economic opportunity
Leadership gets harder as organizations grow because there are more people, more information, more opportunities, and more consequences attached to every decision.
These sessions focus on practical leadership rather than leadership slogans.
Topics can include:
- Decision-making
- Prioritization
- Delegation
- Accountability
- Communication
- Managing change
- Building trust
- Clarifying ownership
- Leading through uncertainty
- Knowing when the leader has become the bottleneck
LEADERSHIP & DECISION-MAKING
Eventually, Someone Has to Decide.
Your Organization Probably Doesn't Need My Workshop Exactly As Written.
And that’s fine.
Training can be adapted around the audience, organization, industry, and outcome you’re trying to create.
That might mean:
We can start with an existing topic or build around a specific challenge.
A 60–90 minute interactive session
Half-day workshop
Full-day workshop
Leadership retreat
Team training
Multi-session program
Entrepreneurship cohort
Community training
Virtual session
Not another folder they'll never open.
Depending on the session, participants may leave with:
A clearer strategy
Defined priorities
An action plan
A process map
An AI use-case plan
A marketing direction
A decision framework
Tools and templates
Specific next steps
The exact output depends on the session.
The expectation doesn't:
Something should be different because we spent the time together.
Workshops and training can be designed for:
Companies
Leadership Teams
Entrepreneurs
Small Business Owners
Chambers of Commerce
Economic Development Organizations
Entrepreneurship Programs
Universities & Colleges
Nonprofits
Government Organizations
Community Organizations
Associations
LET'S BUILD THE RIGHT SESSION.
Tell me about the people in the room, what they’re dealing with, and what you’d like them to be able to do when we’re finished.
We’ll start there.